News from privacy-first Google Analytics alternative, Matomo.
Get RSS feedHi, this is Mike from InnoCraft, the company of the makers of Matomo Analytics which is used by over 1 million websites and apps in over 150 countries. I’m very proud to introduce you to our Heatmap & Session Recording …
Being able to monitor user acquisition and social media activity is essential for determining whether the outcome of your campaigns is in line with the business objectives. Determining the source of each website visit that gets you closer to your …
When you track your website with Matomo or any other analytics solution, you need to embed a JavaScript file in order to track page views, events, clicks, and more. At InnoCraft, it is our daily business to help Matomo (Piwik) …
Many studies have shown that performance matters a lot. For each 100ms a websites takes longer to load, a business may lose about 0.1% to 1% in revenue. It also matters because Google judges page speed as a ranking factor …
It has been almost four months since we released Matomo 3. The major new release came with a new UI, performance and security improvements. If you are still on Piwik 2, the security improvements alone should be worth updating your …
Hi, this is Tom from InnoCraft, the company of the makers of Matomo Analytics. Do you hate losing your visitors on your online or intranet forms and leaving revenue on the table? If you feel like us, we have got …
Getting the tracking of your website and apps right is crucial to your success as you need to ensure the measured data is meaningful and correct. That’s why we, at InnoCraft, help our clients setting up their web tracking and …
The content of this article was moved to https://developer.matomo.org/guides/spa-tracking
In Part 1 we have covered some of the Media Analytics features and explained why you cannot afford to not measure the media usage on your website. Chances are, you are wasting or losing money and time by not making …
Do you have video or audio content on your website or in your app? If you answered this with yes, you should continue reading and learn everything about our Media Analytics premium feature. When you produce video or audio content, …