News from privacy-first Google Analytics alternative, Matomo.
Get RSS feedIt is a special Sunday here for us at Matomo, as today is international Data Privacy Day. The day was created in 2007 to raise awareness of the importance of data privacy for people and businesses worldwide. What is data …
In Matomo, you can create Custom Alerts to automatically be notified of important changes on your website or app. They are a great way to save time, but they also spam your mailbox quickly. Defining good custom alerts takes therefore …
New Matomo Mobile 2.4.0 update is now available for Android 6+ and iOS10.3+ devices. This is the first mobile release that shows signs of the new Matomo branding instead of Piwik. Don’t be surprised if the app still shows the …
One of the world’s leading analytics software platforms is changing its name. Piwik is the sixth most-used web and mobile analytics computer solution worldwide. It is now changing its name to Matomo. The name change comes after 10 years of …
You may be surprised to read this announcement, but no stress, take a deep breath, nothing big is going to happen, it is just our name that is changing and here are the reasons why. Why are we changing from …
Would you like to know how your business is performing overall at a glance? Guess what, you can now do this easily with Roll-Up Reporting. What is Roll-Up Reporting about? Roll-Up Reporting is a premium feature which you can acquire …
According to several sources (datanyze.com, builtwith.com, …) 20% of all online stores are using the WooCommerce WordPress solution. As a result, we thought some of you would be interested in knowing how you can track WooCommerce orders in Matomo (Piwik) …
Do you suspect some traffic sources are not getting the rewards they deserve? Do you want to know how much credit each of your marketing channel actually gets? When you look at which referrers contribute the most to your goal …
To be able to grow your business, it is crucial to track all your marketing efforts. This includes all newsletters and emails that you share with people outside of your business. Otherwise, you won’t be able to know which of …
This blog was last updated: 5 July 2024 Ad campaign and conversion tracking are critical to understanding what works and what doesn’t, so you can optimise, reduce ad spend and improve your overall return on investment. For those considering switching …