When using the Matomo Connector for Looker Studio, there are multiple ways to apply a segment.

Configure reports with a segment by default

If your report is primarily focused on a specific segment, you can configure it at the time of connection. To apply a segment to your imported report, select the segment from the drop down menu when configuring the Matomo connector.

A screenshot of the segment select part of the configuration for the Matomo Looker Studio Connector.

Apply segments using Looker Studio properties

Alternatively, if you selected to Allow “Segment” to be modified in reports. when configuring the Matomo Connector you can set it per chart. While viewing your report in Edit mode, click on a chart to load the Properties panel. There you will be able to set which segments data is included for that chart.

A screenshot of a specific section in the chart properties in Looker Studio. The section is titled Parameters and there is a select for the Segment that users can use to override the default specified in the connector configuration.

If you can’t see the Segment option within your Properties panel then you may need to edit the connection settings for the Matomo data source, or reconnect with updated settings.

Previous FAQ: How do I customise the Matomo data displayed in Looker Studio reports?