Can I create an unlimited number of A/B tests?

Yes, you can create as many A/B test experiments as required. However, when running multiple experiments, we recommend the following:

• Run only a few experiments at the same time, as they may influence each other’s results.
• Choose experiments that do not overlap or affect each other, to help ensure reliable results.

For guidance on setting up, managing and monitoring multiple experiments, see Create, view, track and analyse A/B tests in Matomo.