Segment Usage in Matomo Cloud

Introduction:
Matomo Cloud, a powerful analytics platform, offers users the ability to create segments for data analysis and filtering. However, it’s important to understand the segment quota limitations, especially in the Matomo Cloud Business plan. This article sheds light on the default segment quota, how it affects multiple websites, and provides guidance on creating segments efficiently to maximize their utility.

Understanding the Default Segment Quota:
In the Matomo Cloud Business plan, the default segment quota is set at 100. This means that you can create and utilize up to 100 segments for data analysis across your websites.

Segment Quota Challenges with Multiple Websites:
Let’s consider a scenario where you have 12 websites under your Matomo Cloud instance. If you were to create a 10 segments applicable to all 12 websites, each website’s inclusion would consume a segment quota. Since the segment quota is fixed at 100, creating a segment that encompasses all 12 websites would exhaust your quota. The calculation is straightforward: 12 websites multiplied by 10 (segments per website) equals 120 segments, surpassing the default limit.

Optimizing Segment Usage:
To make the most of your segment quota and ensure efficient analysis, it is essential to carefully create and add segments to specific websites. Instead of creating broad segments applicable to all websites, focus on tailoring segments to individual websites or groups of websites. By narrowing the scope of your segments, you can effectively utilize the available quota without exceeding its limits.

Considerations for Creating Segments:
When creating segments, evaluate your analysis goals and target specific aspects of your data. Determine which websites or website groups would benefit from a particular segment. By applying this selective approach, you can optimize your segment usage and avoid depleting your quota prematurely.

Feature Request: Selective Segment Allocation:
Recognizing the importance of allocating segments to specific websites, there is a feature request to enable users to assign segments only to selected (more than 1 but not all) websites within their Matomo Cloud instance. This enhancement would provide greater flexibility in managing segment usage and allow for more precise analysis based on individual website requirements.

Conclusion:
Effective use of segments in Matomo Cloud Business plan requires careful consideration and strategic planning. The default segment quota of 100 can be quickly exhausted when creating segments applicable to multiple websites. By creating segments thoughtfully and limiting their application to specific websites, you can make the most of your available segment quota. Additionally, the feature request for selective segment allocation would further enhance the flexibility and precision of data analysis within Matomo Cloud.