FAQ: Anonymise Ecommerce order IDs
To prevent Matomo from storing and collecting Ecommerce Order IDs, you can enable the website’s privacy setting to Anonymize Order ID. This reduces the risk of collecting potentially identifiable or…
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FAQ: Personal data Matomo analytics collects and why
If done in compliance with privacy laws, the collection of personal data is not inherently bad, and it is often desirable as part of the analytics process. Matomo offers different…
FAQ: Matomo Heatmap Requirements
…expected. User Consent and Privacy: Ensure that you comply with applicable data privacy regulations and obtain user consent if required before enabling a heatmap on your website. Respecting user privacy…
FAQ: How long does it take to install Matomo?
…configuration file with settings to provide medium speed, medium security, and medium privacy. We recommend that you review and optimise these settings so they align with your data goals. Backup…
Blog: Multi-Site Management (Quick-Start Guide)
…consistent brand image across your empire. One challenge of multi-site management is tracking the performance of your websites. That’s where Matomo has you covered. Matomo is a privacy-friendly web analytics…
Blog: Strategies for Reducing Bank Customer Acquisition Cost [2024]
…attracting potential customers. Here are a few other things to keep in mind: Ethical business practices and strict compliance requirements when it comes to the privacy and security of customer…
FAQ: What is MatomoCamp?
…from data protection and privacy-focused analytics to technical tips and customisation strategies for Matomo. Are you looking to improve your website performance, interested in customisation, or focused on privacy and…
Blog: Google Analytics Sampling: Why It Matters and How to Avoid It
When marketing decisions rely on website analytics, accuracy matters. However, Google Analytics and other analytics platforms sample data to generate reports, which can sometimes misrepresent the true data trends. Read…
Analytics maturity report for EU financial services
Analytics maturity report for EU financial services EU financial services providers face dual imperatives: maximising analytical insights while protecting customer privacy. This creates both challenges and opportunities. This free report…
FAQ: Set up the Matomo Configuration Variable
…or scrapers. Read more about tracking bots in Matomo. Manage cookie and tracking consent To comply with privacy regulations, the settings for Disable cookies, Require tracking consent, and Require cookie…