How are video & audio loops handled?

When a video or audio is played in a loop, the behaviour varies depending on the used player.

• Vimeo and HTML5 players will not trigger a new video play when the video or audio repeats. Instead, the spent time watching or listening will increase.
• When using YouTube, every loop will be tracked as a new play and the time spent watching the video re-starts from the beginning of the video at each loop. Youtube currently lets us track the loopswhen the video is within a Youtube playlist.