Organic traffic can be a website’s most valuable source of visitors. But it can also be the hardest form of traffic to acquire. While paid ads can generate traffic almost instantly, you need to invest time and energy into growing …
Do you want to analyse your website traffic? Maybe you want to know how well you’re converting your traffic. Or maybe you’re looking to track the performance and ROI of your marketing campaigns. Regardless, you won’t get far without relying …
Businesses spend a ton of time, money and effort into creating websites that are not only helpful and captivating, but also highly effective at converting visitors. They’ll create content, revise designs, add new pages and change forms, all in the …
For your website and business to succeed, you need to focus on building traffic. However, you aren’t the only one with that goal in mind. There are millions of other websites trying to increase their traffic as well. With that …
If you want to learn about the health of your website and the success of your digital marketing initiatives, there are few better ways than checking your website traffic. It’s a great way to get a quick dopamine hit when …
We all knew it was coming. It’s all anyone could talk about — the General Data Protection Regulation (GDPR) took effect on 25 May 2018. You might think five years would have been plenty of time for organisations to achieve …
At the start of July 2023, Universal Analytics (UA) users had to say goodbye to their preferred web analytics tool as Google discontinued it. While some find Google Analytics 4 (GA4) can do what they need, many GA4 users are …
On a parfois l’impression de devoir travailler plus dur que jamais pour obtenir des résultats de campagne pour ses clients. C’est pourquoi Event Tracking et un gestionnaire de balises sont indispensables aux agences de marketing en 2022. En combinant ces …
Event Tracking est un point essentiel pour améliorer les conversions des sites Web. Mais la situation est-elle différente pour les spécialistes du marketing en 2022 ? Le suivi des évènements ne consiste pas seulement à comprendre ce que font les …
Tout le monde veut que son site Web soit bien classé dans Google – et c’est exactement la raison pour laquelle le monde du référencement est si compétitif. Pour réussir dans un espace aussi encombré, il est essentiel de s’équiper …