GDPR compliant web analytics for Banking & Finance
No more sampling, data loss or compliance concerns
Switch to Matomo. Totally compliant, privacy-first web analytics for banking and finance.
No credit card required.
GDPR compliant web analytics for Banking & Finance
No more sampling, data loss or compliance concerns
Switch to Matomo. Totally compliant, privacy-first web analytics for banking and finance.
No credit card required.
Trusted globally by banking and finance companies
Trusted globally by banking and finance companies
Discover Europe’s leading intuitive, privacy-first web analytics solution
With the final sunset of Universal Analytics GA360 in July 2024 many companies will lose access to historical data and the UA interface. Especially for finance and banking companies handling sensitive data, now is the perfect time to consider the stress-free Google Analytics alternative.
With Matomo, you can own your data, customise your reporting, and import your historical data instead of the GA4 nightmare.
Advantages of switching to Matomo
- Easily import historical data from Google Universal Analytics
- Access powerful built-in features with a user-friendly interface
- Analyse all your data – not just data samples
- Ensure 100% GDPR compliance with our EU-based servers
- Implement cookie-less tracking options and custom hosting
Advantages of switching to Matomo
- Easily import historical data from Google Universal Analytics
- Access powerful built-in features with a user-friendly interface
- Analyse all your data – not just data samples
- Ensure 100% GDPR compliance with our EU-based servers
- Implement cookie-less tracking options and custom hosting
No credit card required.
Compare Matomo with Google Analytics
Let’s look at the features included with Matomo vs the free version of Google Analytics and the paid version, Google Analytics 360.
| FEATURES & CAPABILITIES | |||
|---|---|---|---|
| Unsampled data |  |  | |
| EU-based data storage with no data transfers | | | |
| Advanced privacy controls | | | |
| Full access to raw data via SQL and API | | | |
| Looker Studio & Google Ads connector | | | |
| GDPR Manager | | | |
| A/B Testing | | | |
| Session Recordings and Heatmaps | | | |
No credit card required.
Matomo integrates seamlessly with your existing tools
So much more than just web analytics
Get all your favourite standard web analytics features as well as advanced features at no additional costs.
Heatmaps
Truly understand visitors by seeing where they click to improve the user experience.
A/B Testing
Improve conversion rates by comparing different versions of your websites.
Funnel Analytics
Find out where your visitors drop off to increase your sales.
Media Analytics
Get insights into how your visitors watch your videos and listen to your audio.
Roll-up Reporting
Simplify reporting and see data collected from across all your sites.
Form Analytics
Discover how your visitors interact with forms to increase conversions.
What our users say
We made specific adjustments based on Form Analytics, resulting in 3 times the leads in just a couple of days.”
It was just complete nonsense. It would be 50% one week, and then the next week 60%. You can't even estimate that.
With Matomo, we feel we have data that we're confident in. We can tell which efforts are working to make better decisions.”
Even though GDPR isn't the law of the land in the US, some of our clients are concerned.”
We made specific adjustments based on Form Analytics, resulting in 3 times the leads in just a couple of days.”
It was just complete nonsense. It would be 50% one week, and then the next week 60%. You can't even estimate that.
With Matomo, we feel we have data that we're confident in. We can tell which efforts are working to make better decisions.”
Even though GDPR isn't the law of the land in the US, some of our clients are concerned.”
Migrate to Matomo in 3 easy steps
Sign up for free
Explore the features of Matomo in a 21 day free trial and get used to the interface.
Migrate historical data
Import your Universal Analytics data easily with our Google Analytics importer.
Start tracking & optimising
Add tracking code to your website or mobile app and start analysing!
No credit card required.
Try Matomo free for 21 days
- Explore all features without limits
- No credit card required
- Cancel your trial anytime
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